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The Creation of SoLo

And a little bar with a big purpose

Founding story

Saul Katz the founder of SoLo Nutrition, is on a life mission to help reverse the interlinked epidemics of diabetes and obesity (diabesity). As a leader of the “slow carb revolution”, Saul is promoting a consumer shift to consider the blood sugar impact, as well as nutritional content, when selecting a food or beverage. In recognition of his work Saul was ranked among the 2019 Top 100 Health Influencers in Canada.

Saul established New Era Nutrition, a pioneer in the research and development of functional foods that promote health, prevent disease and enhance performance. After a decade of developing innovative products for large companies, scientific evidence convinced Saul that managing blood sugar through food, is “key” to managing weight, sustaining energy and living vitally.

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Saul launched SoLo Nutrition, as a disruptive brand to provide consumers with healthy and nutritious low-glycemic alternatives, to the blood-sugar spiking products driving diabesity.

SoLo introduced the first line of clinically validated low glycemic nutrition bars. SoLo bars have been used in clinical studies by leading researchers at the National Institutes of Health, Harvard School of Medicine and the Fred Hutchinson Centre for Cancer Research.

Saul and Genoa established SoLo in Kelowna, British Columbia where their family and the SoLo team enjoy a healthy and active low glycemic lifestyle.

The SoLo Founders

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